Skin, decoded

Beauty

Ingredients, rituals and products examined with taste, curiosity and a low tolerance for impossible promises.

Stories / Guides / The evidence

Glass beauty vessels and botanical ingredients in hard lightCover story

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Selected stories
WellnessTactics field guide

What the evidence says

A fast, clear reading of the claims currently taking up space in the beauty conversation.

Proven

Retinoids

Start slowly. Irritation is not evidence of efficacy.

Overstated

Collagen cream

A large molecule cannot simply replace lost collagen.

Promising

LED masks

Wavelength, dose and regularity make the difference.

Correspondence

One good thing,
every Friday.

The week’s most useful research, one considered recommendation, and the things genuinely worth your attention.